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The Mac OS X operating system is the preferred platform for creating and editing videos and other media. Apple computers have had a long and proud tradition of being the de facto standard when it comes to image manipulation and video editing. Many high-budget Hollywood films and television programmes are edited and retouched using Mac computers. Throughout the entertainment industry, Macs can be found everywhere that creative professionals practice their craft. While there are many good reasons why one would opt for a Mac when editing videos, the following factors are usually the biggest selling points for using a Mac.

Robust, Graphics-focused Hardware
During the last few years, Apple computers have demonstrated a renewed commitment to delivering the most powerful computing power possible. Take the latest Macbook Pro, for example. It features an AMD Radeon HD 6770M GPU boasting 1GB of GDDR5 video memory. Paired with 4 to 8 GB of speedy DDR3 RAM and Intel’s Core i7 series of CPUs, it makes for an extremely capable notebook PC. Video editing requires substantial computing resources, which Macs provide in plentiful amounts. The iMac desktop computers are more impressive, featuring even more advanced components and a spacious 27” screen.

Impeccable Display Quality
Apple computers are renowned for build quality and attention to detail. One of the most obvious manifestations of that design philosophy are the brilliant screens one finds on all Mac devices. Mac notebook and desktop displays support 1920 x 1200 pixel screen resolution by default, providing the level of crystal clear picture quality that video editing professionals need to perfect their film clips. Editing video at a high level requires a machine that’s capable of delivering the best possible video quality on a large surface. For that reason, iMacs and 17” Macbook Pros are extremely popular when it comes to intensive video editing jobs.

Superior Software and Tools
The built-in video editor of Mac OS X, iMovie ’11, is in and of itself a powerful way to edit videos quickly and easily. But it’s hardly the only option. One of the major advantages Apple has over competitors when it comes to attracting video editing specialists is Final Cut Pro X. Final Cut Pro runs exclusively on the Mac platform, and is considered the gold standard in terms of video editing software. And lest we forget, Adobe’s Creative Suite started out as a Mac-only image manipulation program in the form of Adobe Photoshop. Though it’s now available for Windows, Adobe’s Creative Suite is especially well-suited to being used on Mac computers.

The Last Word
Whether the machine of choice is a Macbook Pro, an iMac, or even an iPad, media professionals overwhelmingly prefer Apple computers when it comes to video editing. That’s an established fact. Despite the high initial upfront costs, Macs save media professionals countless hours of frustration by providing them with the best tools and hardware on which to work. The increase in productivity that media professionals gain from using Mac devices more than offsets the added cost of Mac hardware. Most importantly, amateur filmmakers and casual users can just as easily use Apple computers for video editing to produce stellar results.